We at Selected Brands


Lise Selbæk

Owner and Managing Director

Lise handles the day-to-day running of the company and has primary responsibility for sales.

After 22 years of experience, she has built up considerable expertise.

Phone: (+47) 976 44 562 –


Roar Selbæk

Product Manager

Roar can be considered a veteran in the industry, with his 35 years of experience.

As product manager, he follows up customers and suppliers and has an in-depth knowledge of every area of the industry.

Phone: (+47) 916 23 134 –


Vibeke Berge

Accounts Manager

Vibeke is responsible for the company’s accounts and also acts as secretary to Lise and Roar. She has four years of experience in the industry.

Phone: (+47) 907 96 940 –